一个品牌的形成往往需要几十年甚至上百年的历史,而历史悠久的钟表业更是如此。飞亚达集团强手林立的钟表业中,用了短短十五年时间不但成为行业的翘楚,还在世界高档表业中占有一席之地。其品牌经营有何独特之处呢?我们采访了深圳飞亚达集团董事总经理朱根森先生。他对自己的食业和品牌娓娓道来,从消费定 The formation of a brand often requires decades or even hundreds of years of history, and the history of the watch industry is even more so. In the watch industry of FIYTA Group’s strongest players, it took only 15 years to become a leader in the industry, and it also has a place in the world’s high-end watch industry. What is unique about its brand management? We interviewed Mr. Zhu Gensen, managing director of Shenzhen FIYTA Group. He talked about his food business and brand, and determined