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增强传播意识,扩大国际影响,是对外宣传面临的一项紧迫任务,而当前某些西方媒体对中国等第三世界国家的新闻报道带有很大的片面性、偏见和误解,一定程度上影响国家形象塑造。而国家形象的塑造离不开传播媒介。文章结合外国媒体报道特点,探讨传媒构建我国国家形象的对策措施。
To enhance the awareness of dissemination and to expand its international influence is an urgent task facing foreign propaganda. At present, some western media have a lot of one-sidedness, prejudice and misunderstanding about the news coverage of third-world countries such as China and to some extent affect the state Image Creation. The image of the country can not be separated from the media. Combining the features of foreign media coverage, this article discusses the media countermeasures for building China’s national image.