当今全球传媒市场,风起云涌,各大传媒集团依据不同的策略积极发展全球性产业。在以发达国家为主导的世界传播格局中,处于边缘的发展中国家也在努力发展本国的传媒产业并积极参与全球化进程,尽管目前还难以撼动以美国为首的西方媒介所建构的主导地位,但这毕竟显示了媒介发展中所 In today’s global media market, the turmoil has taken place. Major media groups have actively developed the global industry based on different strategies. In the world-dominated communications system dominated by the developed countries, the marginalized developing countries are also striving to develop their own media industry and actively participate in the globalization process. Although it is hard to shake the dominance of the Western media headed by the United States, But after all, this shows the development of media