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近年来,互联网普及率屡创新高,中国已经进入了一个信息快速传播的时代。高校学生接受新鲜事物能力强,是互联网使用的主体。然而,复杂的互联网环境容易误导学生网民,进而表达出情绪化、非理性的舆论观点,对学校造成不利影响,激化社会矛盾。因此,加强对高校突发事件的网络舆情引导刻不容缓。本文通过现实案例,分析高校突发事件网络舆情的特征,从而提出相应的引导策略和监管机制。
In recent years, the Internet penetration rate hit record highs. China has entered an era of rapid information dissemination. College students to accept new things ability, is the main body of the Internet. However, the complex Internet environment can easily mislead student netizens, thereby expressing emotional and irrational views on public opinions, adversely affecting schools and intensifying social conflicts. Therefore, it is urgent to strengthen the guidance of network public opinion on emergencies in colleges and universities. This article analyzes the characteristics of public opinion network of emergencies in colleges and universities through practical cases, and puts forward corresponding guidance strategies and supervision mechanisms.