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恒通客车不走“跟随”路线,坚持差异化战略,在个性化中寻找市场空间,获得了“公交运输方案解决专家”的美誉转眼间,恒通客车已经走过74年的风雨历程。回顾恒通客车品牌成长轨迹,不难发现,恒通客车始终都在坚持一种价值观:坚持差异化战略,在细分市场上大展宏图,造客户需要的车。坚持品牌差异化,做强传统燃气优势作为中国最早的燃气客车生产企业,恒通客车有着60多年的燃气客车研发制造经验和技术积淀,燃气客车市场是恒通客
Hengtong buses do not take the “follow” route, adhere to the differentiation strategy, in the individual looking for market space, access to the “bus transport solutions experts” reputation in an instant, Hengtong buses have gone through 74 years of ups and downs . Recalling the growth path of Hengtong Bus brand, it is not difficult to find that Hengtong Bus has always insisted on one kind of values: Adhere to the differentiation strategy and make great efforts in segmenting the market to build the cars customers need. Adhere to brand differentiation and strengthen traditional gas advantages As China’s earliest gas bus manufacturer, Hengtong Bus has 60 years of research and development of gas passenger car manufacturing experience and technology accumulation, the gas bus market is Hengtu off