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本文以“批评话语分析”理论为依据,对其理论框架以及具体分析方法进行讨论,并运用分析方法对几则女性化妆品广告话语进行分析,揭示此类广告话语的某些意识形态意义,消费者应批判地从中获取信息。
Based on the theory of Critical Discourse Analysis, this dissertation discusses its theoretical framework and specific analysis methods, and uses analytical methods to analyze several women’s cosmetic advertisement discourses to reveal some of the ideological implications of such advertisement discourses. Consumers should obtain information critically.