在新的历史时期,中国对阿拉伯国家的宣传策略要立足现实,同时活用各类新媒体和新技术。通过打造更有影响力的阿语外宣平台,多种渠道联动,全媒体齐发,改善双方信息不对等的现状,加强中阿之间的信息交流。通过有效的外宣策略塑造良好的中国国家形象,增进双方的了解和友谊。 In the new historical period, China’s propaganda strategy for the Arab countries must be based on the reality and utilize all kinds of new media and new technologies at the same time. Through building a more influential platform for foreign language outreach, various channels of linkage, all media, and improvement of information asymmetries between the two sides, strengthening the exchange of information between China and Albania. Through the effective strategy of outreach, we should create a good image of China’s state and enhance mutual understanding and friendship.