广东·东莞嘉华大酒店2011年4月27-28日论坛背景中国家具业的市场模式在发生剧烈的变化,绝大多数企业在大卖场的推波助澜下,深陷“成也卖场,败也卖场”的困局,2011年困境加剧,一二级市场面临消费谨慎、买方萎缩的情况,卖场频频上调的租金无异于雪上加霜,对于大量的依赖唯一渠道的厂家来说,进退两难。在大卖场,板式家具有着天然的劣势, Guangdong Dongguan Ka Wah Hotel April 27-28, 2011 Forum Background Chinese furniture industry in the dramatic changes in the market model, the vast majority of businesses in the hypermarkets fueled by deep “into stores, defeat also Store market, ”the dilemma intensified in 2011, the first and second-tier markets facing cautious consumer buyers shrinking situation, frequently raised the store rent is tantamount to worse, for a large number of manufacturers rely on the only channel, dilemma. In the hypermarket, plate furniture has a natural disadvantage,