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格兰云天免税商场是深圳特区免税商品企业公司二分店,属我市规模较大的国有零售商场之一。1997年以来,免税商品企业公司对二分店采取改善购物环境、调整商品结构、改进经营方式、加强质量和物价管理等多项措施,取得较好效果。但由于1997年亚洲金融风暴的严重后果开始在今年全面释放,国内消费晶市场商品供过于求的买方市场特征继续加强,消费者购买力继续下降,购买力分流现象进一步加深,商场的经营形势十分严峻。为了迎接挑战,免税商品企业公司从改革人手,决定改革陈旧的运行机制,按现代零售商业发展趋势和科学管理的基本要求建立采配、营销和结算机制,进一步明确各自的权责,实行责、权、利的统一,充分发挥商场
Grand Skyday Duty Free Shopping Mall is a second branch of the Shenzhen Special Zone Duty Free Commodity Company and is one of the larger state-owned retail malls in the city. Since 1997, duty-free commodity companies have adopted various measures such as improving the shopping environment, adjusting commodity structure, improving business methods, and strengthening quality and price management, and achieved better results. However, as the serious consequences of the Asian financial crisis in 1997 began to be fully released this year, the buyer’s market characteristics of oversupply of goods in the domestic consumer crystal market continue to strengthen, consumer purchasing power continues to decline, and the phenomenon of diverging purchasing power further deepens. The business situation of shopping malls is very severe. In order to meet the challenges, the tax-free commodity companies have decided to reform their outdated operational mechanisms, established mining, marketing, and settlement mechanisms according to the modern retail business development trends and the basic requirements of scientific management, further clarifying their respective powers and responsibilities, and implementing responsibilities and rights. , the unification of profits, give full play to the mall