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随着国内旅游业的快速发展,旅游产业已成为我省经济的支柱产业,迫切需要加强对旅游经济的宏观管理。本文重点分析论述了宏观旅游管理的目标、职能、过程和特征,为加强我省宏观旅游管理提供理论依据和实践指导。
With the rapid development of domestic tourism, the tourism industry has become the pillar industry in our province and there is an urgent need to strengthen the macro-management of the tourism economy. This article focuses on the analysis of the objectives, functions, processes and characteristics of macro-tourism management, providing theoretical basis and practical guidance for strengthening macro-tourism management in our province.