一、导言元旦前后是日本社会文化最活跃、最丰富的时间段,尤其是固定电视节目争奇斗艳,已成为日本节日文化的重要组成部分。其中,音乐节目深受观众喜爱,一些具有传统性、延续性的音乐节目更是倍受关注。NHK电视台每年12月31日举行的“红白歌会”便是代表之一,它不仅吸引了数以千万计的本国观众,还面向海外直播,成为音乐节目国际化的成功典范。其实,“红白歌会”只是众多元旦固定音乐节目的一个。此外,还有很多音乐会、音乐颁奖典礼也十分吸 I. INTRODUCTION Before and after the New Year’s Day is the most active and abundant period of Japanese society and culture. In particular, the fixed television programs have won fantastic fame and have become an important part of Japan’s festival culture. Among them, the music program by the audience favorite, some traditional, continuity of the music program is even more attention. One of the representatives of “NHK” held on December 31 of each year by NHK Television not only attracted tens of millions of domestic audiences but also directed overseas broadcasts to become a successful example of the internationalization of music programs. In fact, “red and white song will ” just one of many New Year’s Day fixed music programs. In addition, there are many concerts, music awards ceremony is also very attractive