本文从企业发展面临的风险谈起,先后对企业道德风险和企业文化建设的概念进行了定义说明,然后综合指出了通过加强企业精神、经营理念、企业标识、企业战略、文化活动和执行力建设,全面、系统开展企业文化建设,全面规划和建立起了企业防范道德风险的“防护网”。 This article starts with the risks facing the development of the enterprise, defines and explains the concept of the enterprise moral hazard and the construction of the enterprise culture, then points out that by strengthening the enterprise spirit, the management idea, the enterprise logo, the enterprise strategy, the cultural activity and the execution ability , Comprehensive and systematic development of corporate culture, comprehensive planning and establishment of corporate moral hazard prevention “protection network ”.