电视收视率预测系统利用计算机技术、网络技术和通讯技术,能够准确、及时地统计、分析电视节目的预定收视数据和实际收视数据,实现对电视收视率的客观预测和评价。本文给出了电视收视率预测系统的设计原理和实施方式。 The television audience rating prediction system can make use of the computer technology, the network technology and the communication technology to count and analyze the scheduled audience rating data and the actual audience rating data of the television program accurately and timely, so as to objectively predict and evaluate the television audience rating. This article gives the design principle and implementation method of the television audience rating prediction system.