目前,随着人们生活质量的不断提高,旅游出行也成为时下最为热门的户外活动,旅游的客流量逐年上升,尤其是免费的旅游景点。因此为了生态与旅游业共同发展,优化景点的管理模式更是迫在眉睫。研究免费旅游景点的优化管理模式,主要以岳麓山为例展开研究,通过实地考察、数据分析、建立模型以及查阅相关文献的方式进行管理模式的优化。 At present, with the continuous improvement of people’s living quality, travel has also become the most popular outdoor activities nowadays, and the traffic volume of tourism increases year by year, especially free tourist attractions. Therefore, for the common development of ecology and tourism, it is imperative to optimize the management mode of scenic spots. To study the optimal management mode of free tourist attractions, take Yuelu Mountain as an example to conduct the research and optimize the management mode through field investigation, data analysis, establishment of models and access to relevant documents.