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据不完全统计,从2013年11月29日《扫毒》打响贺岁大战开始,至2014年2月14日《北京爱情故事》激战元宵节、情人节结束,整个贺岁档历时78天,观众高达1.8亿人次,票房收入64亿元,三大市场指标均创历史新高。其中,春节、情人节票房,分别以2.58亿元、2.11亿元和11.71亿元、32亿元及14.34亿元,创同期日周月及春节黄金周七天长假票房历史纪录。纵观2013-2014贺岁档,与往年最大不同是呈现前低后高的走势,国产影片市场冷热不均,进口大片不强,动画片称王。
According to incomplete statistics, from November 29, 2013, “Drug Fighting” started from the beginning of the New Year, until February 14, 2014 Beijing Love Story fights the Lantern Festival, Valentine’s Day ended, the Lunar New Year holiday lasted 78 days, the audience up 180 million passengers, box office revenue 6.4 billion yuan, the three major market indicators have hit a record high. Among them, the Spring Festival, Valentine’s box office, respectively, to 258 million, 211 million and 1.171 billion yuan, 3.2 billion and 1.434 billion yuan, a record date of the week and the Spring Festival Golden Week holiday box office seven days history. Looking at the 2013-2014 Lunar New Year stalls, the biggest difference from previous years is the trend of low growth and low growth. The domestic video market is not hot or cold, the imported large tracts are not strong and the anime is king.