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印度人民党作为一个只有37年历史的年轻政党,为什么会以在人民院单独占有282个席位的盛况压倒性地赢得选举胜利,而把国民大会党这个百年老党赶下台?本文以2014年印度大选为例,从印度人民党采取与时俱进的竞选纲领、采用全面而针对性的选举战略来赢得选民支持和候选人个人魅力这三个方面,详细分析其赢得第十六届大选胜利的原因。
As a young political party with a history of only 37 years, why the Indian People’s Party (PPP) win overwhelmingly won the election by holding a 282-seat private seat in the People’s Court, and the centenary party of the National Congress is ousted? As an example, from the perspective of the People’s Party of India (BPL), which adopts the electoral program of advancing with the times and adopts a comprehensive and targeted election strategy to win the support of voters and the personal charisma of candidates, the article analyzes in detail the winning of the 16th general election the reason.