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互联网让品牌与消费者之间的距离更近了,这是时代的进步。但究竟什么才是真正的互联网营销、互联网思维,谁也无法下一番定义。然而,互联网思维的最经典演绎却是“爆品”。互联网营销的神奇在于,让你与消费者距离很近,却又无限放大产品的缺陷,产品缺陷甚至会一晚之间传遍世界。在大神看来,无论我们在互联网上做出怎样的营销活动与事件,万变不离其宗的核心都是——拥有优秀的产品/拥有生产出优秀产品的能力,消费者是聪明的,他们不会为劣质产品付出高
The Internet makes the distance between the brand and the consumer closer, this is the progress of the times. But what exactly is the real Internet marketing, Internet thinking, no one can make a definition. However, the most classic interpretation of Internet thinking is “Burst ”. The magic of Internet marketing lies in the shortcomings that keep you close to consumers but infinitely magnify the product. Product defects can even spread to the world overnight. In God’s view, no matter what kind of marketing activities and events we make on the Internet, the key to change is to have excellent products / have the ability to produce excellent products, and consumers are smart. Will not pay for poor quality products