从事会展业30余年来,大部分时间都在北京,最近几年在探索场馆管理输出过程中,接触到了越来越多的二三线会展城市。在我国会展业由“大”向“强”转变过程中,深感二三线会展城市的综合发展是我国成为会展强国的关键。目前,无论是国家,还是省市层面的行业发展规划,更多的是强调国际化、品牌化、专业化和信息化等,很少提及“均衡 More than 30 years engaged in exhibition industry, most of the time in Beijing, in recent years to explore the venue management output process, came into contact with more and more second and third line exhibition city. In the course of the transformation of the convention and exhibition industry from ”big “ to ”strong “ in our country, it is deeply the comprehensive development of the second and third tier exhibition cities that is the key to our country becoming a convention and exhibition power. At present, regardless of the national or provincial-level industrial development plan, more emphasis is placed on internationalization, branding, specialization and informationization. Rarely is it mentioned that ”equilibrium