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在互联网时代下,网络意见在整个社会的舆论环境中起着重要作用,网络表情包作为现在社交网络中一种新的表达方式,凭借着自身的传播特点融入到网络意见表达的过程中,它的加入会对网络意见表达的多个方面产生影响。本文从网络表情包的发展历程出发,通过分析表情包在网络意见表达中的传播特征,探究表情包的流行对网络意见表达的影响,从中反映出表情包的一些传播效果和文化现象。
In the era of the Internet, online opinion plays an important role in the public opinion environment of the whole society. As a new expression method in the social network, the network expressive package is integrated into the expression of online opinion by virtue of its own characteristics of communication The addition of Internet influence on many aspects of expression. Based on the development of the network expressive package, this article analyzes the spread characteristics of the expressive package in the network expression, and explores the influence of the expressive package on the expressiveness of the network, which reflects some of the spread effects and cultural phenomena of expressive package.