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随着科学技术的日益进步、社会的不断发展以及人们生活水平和审美水平的逐步提升,各类文艺晚会、选秀表演、公益活动等成为吸引广大市民眼球和积极参与的平台,也成为地方电视台打造公益品牌、拓展媒体影响、提高经济效益和社会效益的主要手段。如何策划、编导、组织好各类活动,使之既能服
With the progress of science and technology, the continuous development of society, and the gradual improvement of people’s living standards and aesthetic standards, various kinds of entertainment shows, draft performances and public welfare activities have become platforms for attracting the public’s attention and active participation. They have also become the platforms for local television stations Public brand, to expand the media influence, improve the economic and social benefits of the main means. How to plan, guide, organize all kinds of activities, so that both serve