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随着经济的发展和社会的进步,旅游行业发展迅速,人们在追求物质生活保障的同时也开始注重精神享受及环境质量,因而生态旅游也愈发普遍。峨眉山作为四川省重要的旅游目的地,拥有丰富的生态旅游资源。本文采用层次分析法搭建评价指标体系、确定权重,结合问卷调查,利用灰色多层次分析法进行综合评分。结果表明峨眉山的生态旅游资源较为优质,具有较大的开发潜力与价值,同时在发展过程中要注重科研教育价值、生态工程等方面的建设以提升景区的整体质量。
With economic development and social progress, the rapid development of the tourism industry, people in the pursuit of material security at the same time also began to pay attention to spiritual enjoyment and environmental quality, ecotourism has become increasingly common. Mount Emei as an important tourist destination in Sichuan Province, has a wealth of eco-tourism resources. In this paper, using AHP to build the evaluation index system, determine the weight, combined with the questionnaire survey, the use of gray multi-level analysis of the comprehensive score. The results show that the Emei Mountain eco-tourism resources are of high quality, with great development potential and value, while in the development process should pay attention to the construction of scientific research and education value, ecological engineering and other aspects to enhance the overall quality of scenic spots.