“聚焦”栏目中发表了一组以“提升城市电视台核心竞争力”为 主题的文章.作者们就如何发展城市电视台提出了不少可操作的有益 见解。与中央电视台、省级电视台相比,城市电视台所覆盖的面积和 吸纳广告的范围都要小得多,特别是在媒体争夺受众十分激烈的今天,城市台施展本领的空间似乎不大,难以有所作为。然而,世间万物存在就有存在的理由。城市台不仅要生存,而且要生存得好、生存出高质量、生存得能够为受众提供更高水平的服务。如何高质量、高水平呢?做好体制改革等方面的工作是大事,但在节目上下功夫应该是更直接,更有效的办法。怎么在节目上下功夫?作者们的观点是,让节目突出地域性、时代性、让节目更活泼、更规范。 In Focus, a group of articles entitled “Raising the Core Competitiveness of City TV Stations” was published, and the authors put forward many useful and useful insights on how to develop city TV stations. Compared with CCTV and provincial-level TV stations, the coverage of urban television stations and the scope of advertising are much smaller. Especially in the media fierce competition for audiences, there is not much room for urban platforms to display their capabilities and it is difficult to have As However, there are existential reasons for the existence of all things in the world. Urban Taiwan not only to survive, but also to survive well, survive in high quality, survive to provide the audience with a higher level of service. How high-quality and high-level work? To do a good job in institutional reform and other work is a major event, but programs should be more direct and effective ways. How to work hard on the program? The author’s point of view is to make the program prominent regional, the times, make the show more lively and more standardized.