信息时代语境下,电视媒介成为了人们获取信息的主要方法,已经是人们日常生活中必不可少的娱乐工具。优化新闻电视媒介传播思想政治道德教育功能,不仅能够提高新闻电视媒介节目负责人的思想政治觉悟,进而提高新闻策划和采编水平,而且能够影响和号召更多的电视媒介受众,实现新闻电视媒介传播效益最大化。因此,本文立足国内新闻电视媒介传播现状,结合实际探讨了优化新闻电视媒介传播思想政治道德教育功能的方法。 In the information era, the television media has become the main method for people to obtain information, which is already an indispensable entertainment tool in people’s daily life. Optimizing News Media The dissemination of ideological, political and moral education can not only improve the ideological and political awareness of news media and television programmers, but also improve the quality of news planning and editing. Moreover, it can influence and call on more television media audiences and realize the media coverage of news media Maximize benefits. Therefore, based on the status quo of the domestic news media transmission, this article explores ways to optimize the news media transmission of ideological, political and moral education functions.