英汉两种语言及文化的差异必定导致翻译过程中语用效果的流失。中国民间笑话直接源于民间 ,具有鲜明的民族色彩 ,译者在翻译时有必要根据言语行为理论和含意理论并结合语言认知原理 ,充分理解原文的语用特征 ,考虑译文读者的接受心态 ,尽量避免语用效果的流失 ,使译文的语用效果与原文的基本相符 The differences between the two languages ​​and cultures will inevitably lead to the loss of pragmatic effect in the process of translation. It is necessary for the translator to interpret the pragmatic features of the original text according to the speech act theory and the theory of meaning and the cognitive principle of the language in consideration of the reader’s acceptance attitude, Try to avoid the loss of pragmatic effect and make the pragmatic effect of the translation consistent with the original