雀巢公司是瑞士一家大型的跨国食品公司,公司生产的产品主要是速溶饮料(咖啡、茶)、牛奶制品和化妆品等,1983年实现销售额125亿美元。公司在20年代开发出婴儿奶粉后,作为对母乳的一种替代品,是专门为6个月以下幼儿精心准备的。这种奶粉起先在发达国家销售,70年代以后开始瞄准人口众多的发展中国家,人口一直增加的非洲、南美和远东成了重要的销售市场。公司由此获得了较高的利润,如婴儿奶粉一项就使奶制品行业每年的销 Nestlé is a large multinational food company in Switzerland. The company’s main products are instant beverages (coffee, tea), milk products and cosmetics. In 1983, it achieved sales of 12.5 billion U.S. dollars. After the company developed baby milk powder in the 1920s, as an alternative to breast milk, it was specially prepared for children under six months of age. This type of powdered milk was first sold in developed countries, and since the 1970s it has been targeting developing countries with a large population. Africa, South America, and the Far East, where population has been increasing, have become important sales markets. The company has thus obtained higher profits, such as infant milk powder, which makes the dairy industry annual sales.