电子商务作为新世纪的一种新的贸易方式,对浙江省的传统专业市场应对后金融危机带来了挑战与机遇。本文选择全国最大的童装市场作为研究素材,研究电子商务在传统专业市场发展的基本态势与模式、电子商务与专业市场的互动机制,并提出专业市场在后金融危机背景下的电子商务化转型与提升路径和相关策略。 As a new mode of trade in the new century, e-commerce posed challenges and opportunities for the financial crisis in response to the traditional specialized market in Zhejiang Province. This paper selects the nation’s largest children’s wear market as a research material to study the basic situation and mode of the development of e-commerce in the traditional professional market, the interaction mechanism between e-commerce and professional market and put forward the e-commerce transformation of professional market in the post-financial crisis context and Enhance the path and related strategies.