“构建社会主义和谐社会”,是以胡锦涛总书记为首的党中央从全面建设小康社会、开创中国特色社会主义事业新局面的.全局出发提出的一项重大任务,适应了我国改革发展进入关键时期的客观要求,体现了广大人民群众的根本利益和共同愿望。“公关意识”,是指对公共关系基本原理和公共关系活动经验的高度概括和升华之后,形成的一种自觉的公共关系观念,并把这种观念作为工作的指导思想之一,成为自觉行动。构建社会主义和谐社会的思想为传播公关理念、提升全民公关意识 “Constructing a Socialist Harmonious Society” is a major task put forward by the party Central Committee led by General Secretary Hu Jintao from the perspective of building a moderately prosperous society in all aspects and starting the cause of socialism with Chinese characteristics. It has adapted to the critical period of China’s reform and development The objective requirements, embodies the fundamental interests of the broad masses of people and their common aspiration. “Public relations awareness” refers to the concept of public relations formed after the highly generalization and sublimation of the basic principles of public relations and the experience of public relations activities, and takes this concept as one of the guiding ideology of work and becomes conscious action . The idea of ​​building a harmonious socialist society To disseminate the concept of public relations and enhance public awareness of public relations