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书市低迷:畅销书寥寥从6月下旬至7月底,书市迎来学生毕业升学和放暑假的理想销售期。但笔者以北京、上海为核心进行的市场调查表明,大小卖场销势均未出现高峰,书店里人很多而购买力不强,与前些年相比,书业假日经济可谓萧条。书店再度成为公众共享的免费“图书馆”。相对于汽车、房产和餐饮业、服饰业以及各种针对应考、技能的教育培训市场而言,书市现阶段不会是公众普遍向往的
Book market downturn: a handful of bestsellers From late June to the end of July, the book market usher in the ideal sales of students graduating and summer vacation. However, market surveys conducted by the author with Beijing and Shanghai as the core show that there is not a peak in both the sales volume and sales volume in the big and small stores. There are many people in the bookstore and the purchasing power is not strong. Compared with the previous years, the holiday economy in the book industry has been sluggish. The bookstore once again becomes a free “library” shared by the public. Compared with the automobile, real estate and catering industry, apparel industry and all kinds of education and training market for exams and skills, the book market will not be generally desired by the public at this stage