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服务创新是通信运营业自身发展的需要,同时也符合国际通信运营业改革与发展的最新趋势,通过访谈及问卷调查,借鉴规范的统计分析方法识别驱动服务创新的关键因素及服务创新的内容维度,并就确定的关键因素与内容维度展开两者关系的相关性及回归计量分析,寻找最能够解释通信运营业服务创新的关键驱动因子,形成关键驱动因素集,为通信运营企业的服务创新体系构建提供理论指导。
Service innovation is the need of self-development of communication and operation industry. At the same time, it also conforms to the latest trend of the reform and development of international communication and operation industry. Through interview and questionnaire survey and reference of standardized statistical analysis methods, it identifies the key factors driving service innovation and content dimension of service innovation , And on the key factors and content to determine the relationship between the two dimensions and regression analysis, find the most can explain the key drivers of innovation in communications and business services, the formation of a key driver set for the communication and service innovation system Construction to provide theoretical guidance.