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一、文献工作部门公共关系的根本目的 地方文献工作是文献工作部门依据其性质、方针、任务,对文献进行系统开发,并通过一定的规划、标准对地方文献进行加工和组织、使之序列地、标准地、有效地传播的过程。公共关系是一种内求团结、外求发展的经营管理艺术,它运用合理的原则和方法,通过有计划而持久的努力,协调和改善组织机构的对内对外关系,使本组织机构的各项政策和活动符合广大公众的需求,在公众中树立起良好形象,以谋求公众对本组织机构的了解、信任、好感和合作,并获得共同利益。
First, the fundamental purpose of the public relations departments of the literature department is the literature department is the literature department in accordance with its nature, principles and tasks, the systematic development of the literature, and through a certain degree of planning and standards of local literature processing and organization, so that the sequence , Standard, effectively spread the process. Public relations is an art of management and management that seeks unity and development for external development. It uses reasonable principles and methods to coordinate and improve the internal and external relations of the organizations through planned and sustained efforts, so that each of the organs of the organization Policies and activities meet the needs of the general public and establish a good image among the general public so as to seek the public’s understanding, trust, favor and cooperation with the organizations and organizations and to gain common interests.