当新闻策划具体指向媒介的某一个栏目时，不可避免地就会碰到栏目逻辑的问题。栏目逻辑常常决定着新闻是否有序化流动，新闻播报是否流畅即是否表现为“进行式”，并因此又决定着栏目是否为受众所关注，以及栏目的策划与运作是否成功。因此，当媒介准备增设或改造某个栏目时， When the news plan specifically points to a certain part of the media, it is inevitable that we encounter the logic of the part. The logic of the column often determines whether the news is flowing in an orderly manner. Whether the news coverage is smooth or not is “progressive” and therefore determines whether the column is of concern to the audience and whether the planning and operation of the column are successful. Therefore, when the media is going to add or remodel a certain section,