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受移动智能终端的兴起,以及消费者行为习惯的变迁,业界对平面电视的未来一直以来存有质疑的声音。加之刚过的2014年,中国平面电视需求出现了过去30年的首度下跌,更是让人感觉到了平面电视需求的冬天是否真的已经来了?根据IHS DisplayS earch最新的调查,2014年全世界电视出货总量为2.3亿台,比2013年仍然上升了3%。除了中国大陆和东欧区域市场外,其他区域总体电视的出货量均实现了正增长。而在这两个区域中,东欧
By the rise of mobile smart terminals and changes in consumer behavior, the industry has always been questioned on the future of flat-panel TVs. Coupled with the first decline in demand for flat-panel TVs in China in the past 30 years in 2014, it is even more remarkable that the winter season for the demand for flat-panel TVs has really arrived. According to the latest survey conducted by IHS DisplayS earch, World TV shipments totaled 230 million units, up 3% from 2013. In addition to the Mainland China and Eastern European regional markets, total regional TV shipments in other regions both achieved positive growth. In both regions, Eastern Europe