自20世纪90年代以来,“品牌”已成为营销界最热门的话题之一,人们的品牌意识和企业的品牌运作水平正随着社会的发展而迅速提高,各行各业都在竭尽全力地打造自己的品牌,技师学院完全可以汲取企业的这种营销经验,以品牌意识去建设、管理学校,并最终把学校建成名牌学校。品牌的概念一般是指在人们心目中形 Since the 1990s, “brand” has become one of the hottest topics in the marketing world. People’s brand awareness and brand operation level are rapidly increasing with the development of society, and all walks of life are doing their best To create their own brand, Technician College can learn from this marketing experience of enterprises, brand awareness to build, manage schools, and eventually the school built brand-name schools. The concept of the brand is generally shaped in the minds of people