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汰渍(Tide),是全球日化龙头企业美国宝洁公司旗下著名的洗涤品牌,也是国内家喻户晓、最受欢迎的洗衣粉品牌之一。现在平均每天有超过100万包汰渍洗衣粉进入不同的中国家庭。汰渍全新的“洁净薰香”系列产品,是宝洁旗下第一款超越洁净,以薰香味为主导的洗衣产品,包括洗衣液、洗衣粉、肥皂等产品。2013年,上海市虹口区邮政局积极与广告公司合作,采用香味明信片与二维码技术相结合的形式,对汰渍“洁净薰香”系列产品进行了线上线下的整体宣传,取得了良好的效
Tide (Tide), the world’s leading chemical companies P & G’s famous washing brand, but also the well-known household, one of the most popular detergent brands. There are an average of over 1 million packages of tide washing powder entering different Chinese families everyday. Tide brand new “clean aromatherapy ” series of products, is P & G’s first beyond clean, aromatherapy-led laundry products, including laundry detergent, washing powder, soap and other products. In 2013, Hongkou District Post Office actively cooperated with advertising agencies to adopt the combination of fragrance postcards and two-dimensional code technology to carry out the overall online and offline promotion of the series of products of “clean incense incense” Good effect