文化产业又名“内容产业”或“创造性产业”。文化和文化产业迄今都没有统一定义。联合国教科文组织认为：文化产业是关于文化内容的创造、生产和商业化的产业，包括文化商品和文化服务。文化产业的特殊性在于它的双重属性，其一是经济属性，知识和劳动密集，创造财富和就业；其二是文化属性，传递价值观、思想和民族属性，促进和维持文化多样性。 文化产业自古就有之，但21世纪的文化产业，代表了世界经济现代化的一种新潮流，并将改变世界经济格局和人类生活方式。事实上，世界每一个民族都有自 Cultural industry also known as “content industry” or “creative industries.” Cultural and cultural industries have so far not been uniformly defined. UNESCO believes that: The cultural industry is about the creation, production and commercialization of cultural content, including cultural goods and cultural services. The particularity of the cultural industry lies in its dual nature. One is economic attributes, knowledge and labor-intensive, creating wealth and employment. The other is cultural attributes that convey values, ideas and ethnic attributes to promote and maintain cultural diversity. The cultural industry has existed since ancient times. However, the cultural industry in the 21st century represents a new trend in the world economic modernization and will change the world economic pattern and human life style. In fact, every nation in the world has its own self