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文章通过分析商务英语人才的供需现状,发现商务英语人才供需极度不平衡,从人才培养缺陷入手,发现人才培养定位不明确、教材和教学内容滞后、师资力量薄弱及整体素质不高是主要原因,提出了改变教学方法和手段及评价方式、培养学生的跨文化交际能力、培养学生的综合素质等解决措施,以满足全球经济一体化形势下我国在国际贸易活动中的人才供应需求。
By analyzing the current situation of supply and demand of business English talents, we find that the supply and demand of business English talents are extremely unbalanced. Starting from the flaw of talent cultivation, we find that the orientation of talent training is not clear, the content of teaching materials and teaching lags behind, teachers are weak and the overall quality is not high, Proposed measures to change the teaching methods and methods and evaluation methods to develop students’ intercultural communicative competence and cultivate the overall quality of students and other measures to address China’s global economic integration in the supply of talent in international trade activities demand.