2012年末,被誉为“大数据商业应用第一人”的维克托·迈尔·舍恩伯格在新书《大数据时代:BigData》中前瞻性地指出“大数据带来的信息风暴正在变革我们的生活、工作和思维,大数据开启了一次重大的时代转型”。《成功营销》2月刊封面文章《搜狐营销变法》对构建大数据矩阵和大数据价值漂移进行了重点解读,这引发了我对大数据课题的进一步思考。作为一个拥有30多年传统制造和零售经验的服装品牌,2012年度是波司登谋求变革的一 In late 2012, Victor Meyer Schoenberg, who was hailed as the “# 1 Big Data Big Business,” in a new book, “Big Data: BigData,” forward-lookingly pointed out that “the big data storm of information Being revolutionizing our lives, our work and our thinking, big data has revolutionized a major era. ” “Successful Marketing” February issue cover article “Sohu Marketing Reform Law” on the construction of big data matrix and big data value drift focus on interpretation, which triggered my further consideration of the topic of big data. As a clothing brand with more than 30 years of traditional manufacturing and retail experience, 2012 is one of Bosideng’s quest for change