The mathematical model for online controlling hot rolled steel cooling on run-out table (ROT for abbreviation) was analyzed, and water cooling is found to be the main cooling mode for hot rolled steel. The calculation of the drop in strip temperature by both water cooling and air cooling is summed up to obtain the change of heat transfer coefficient. It is found that the learning coefficient of heat transfer coefficient is the kernel coefficient of coiler temperature control (CTC) model tuning. To decrease the deviation between the calculated steel temperature and the measured one at coiler entrance, a laminar cooling control self-learning strategy is used. Using the data acquired in the field, the results of the self-learning model used in the field were analyzed. The analyzed results show that the self-learning function is effective.