美国著名女诗人、“自白派”诗歌浪潮的领军人物西尔维娅·普拉斯对“魅力”一词曾作如下注解:“魅力,是一种能使人开颜、消怒,并且悦人和迷人的神秘品质。它不像水龙头那样随开随关、突然迸发。它像根丝,巧妙地编制在性格里。它闪闪发光,光明灿烂,经久不灭。”从传播学的角度来看,主持人是传播过程的最后一关,不仅代表媒介形象、化身传者与受者信息沟通的桥梁,更体现了大众传播人际化、拟态化和人格化的特点和优势。而要使 Sylvia Plath, a famous American poet and leader of the “Confederation” poetry, made the following remark about the term “charisma”: “Charm, Angry, charming and mysterious quality.It is not like the tap with the off, suddenly burst.It is like a root wire, cleverly compiled in the character.It shining, bright and brilliant, enduring. ”From From the perspective of communication, the moderator is the last step in the process of communication. It not only represents the bridge between the media image and the information of the translator and the recipient, but also embodies the characteristics and advantages of interpersonal, mimicry and personification of mass media. And to make