“道德讲堂”开办七年来,发展互动传播的过程中存在活动形式化、市场融合度低、社会组织参与度低、监督反馈机制不完善等问题。因此,必须在规范制度的基础上,充分发挥自身优势,开展合作互动,整合更多社会资源,发扬优良经验,进行自主互动,引导受众参与,开展过程监督,深化“道德讲堂”的建设。 In the seven years since the establishment of “moral lecture hall”, there have been problems such as formalization of activities, low market integration, low participation of social organizations and imperfect supervision and feedback mechanisms in the process of developing interactive communication. Therefore, we must give full scope to our own advantages, carry out cooperation and interaction, integrate more social resources, carry forward excellent experiences, conduct independent interaction, guide audience participation, carry out process supervision and deepen the building of “moral lecture hall” on the basis of standardized system .