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在全球化日趋明显的商业环境下,网络化是企业重要的成长方式。信息技术的发展和应用使市场交易成本下降,使企业将战略建立在对价值链上的业务能力要素进行分解和重构而形成的价值网络上,从而使构建以能力要素为驱动的价值网络成为可能。企业价值网络能够聚集成员企业的优质能力,通过能力“基因”的重组和创新,提升竞争能力,构建竞争优势。本文在企业能力基因理论的基础上,深入分析了企业价值网络的企业能力基因重组战略模型,并系统地提出了基于企业能力基因重组的企业价值网络构建流程。
In the increasingly globalized business environment, networking is an important way for enterprises to grow. The development and application of information technology make the transaction cost of the market decline, and make the enterprise establish the value network based on the decomposition and reconstruction of business capability elements in the value chain, so that the construction of the value network driven by the capability elements becomes may. The enterprise value network can gather the high-quality capabilities of member companies, improve their competitiveness and build competitive advantage through the restructuring and innovation of capabilities “gene ”. Based on the theory of enterprise competence gene, this paper deeply analyzes the strategic model of corporate competence gene reorganization in enterprise value network and systematically puts forward the process of constructing enterprise value network based on gene reorganization of enterprise competence.