外国人看到日本商店内各种消费品精美的包装,往往在赞赏之余又觉得过于奢侈,不明白为何日本人如此热衷于包装并且甘心付钱购买奢侈的装璜? 主要原因是,日本有讲礼仪的传统,不喜欢不经包裹就送出货品。日本人喜欢创造,喜欢新观念、新价值。日本一般家庭已拥有一切必需消费品,因而更加着意 Foreigners see the exquisite packaging of all kinds of consumer goods in Japanese shops, often feel too extravagant in appreciation, do not understand why the Japanese are so keen on packaging and willing to pay for the luxury decoration? The main reason is that Japan has to say Etiquette tradition, do not like to send out the goods without parcels. Japanese like to create, like new ideas, new value. The average Japanese household already has all the necessary consumer goods and is therefore more interested