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在行业的整体寒冬背景下,方便面企业纷纷加快高端化布局。统一企业中国控股有限公司(以下简称“统一”)日前发布的2015年中期业绩报告显示,上半年统一凭借高毛利的方便面,实现方便面业务板块的扭亏为盈。实际上,不仅是统一,自去年以来康师傅也宣布退出价格战,并推出5元以上高端方便面;如今品牌多样的高端方便面已成为主导产品。统一2014年年报显示,方便面业务营业收入79.6亿元,同比增长1.7%;净利润亏损9357.5万元,净利同比下滑34%。2014年占康师傅总营业额40.42%的方便面销售额同比
In the context of the industry as a whole winter, instant noodles companies have to speed up the high-end layout. 2015 Interim Results Announcement released recently by Uni-President China Holdings Co., Ltd. (hereinafter referred to as “Uni-President”) shows that in the first half of the year, the Company relied on high-margin instant noodles to realize a turnaround in its instant noodles business segment. In fact, not only is it unification, it has also announced its exit from the price war last year and the introduction of high-end instant noodles of more than RMB5,000. Today, the diversified high-end instant noodles have become the dominant products. Uniform 2014 annual report shows that instant noodles business revenue of 7.96 billion yuan, an increase of 1.7%; net profit loss of 93.575 million yuan, net profit fell 34%. In 2014, instant noodle sales accounting for 40.42% of Tingyi’s total turnover was YoY