城市形象是一个公众印象,是多个印象的迭加,是对城市的整体评价。武汉,自古便有着九省通衢的美誉,加之高山流水觅知音、江城五月落梅花的历史佳话,大量的楚风余韵让武汉享誉海内外。但在今日,当人们谈论起武汉时,除了历史的厚重,城市的底蕴外,更加入了“汉骂”、“中国最大的工地”等不和谐的声音。为了减少、消除这些不和谐,让人们对武汉产生更为积极的认识,课题组在系统调研的基础上,试图借助文化软实 The image of the city is a public impression, a superposition of multiple images, and an overall assessment of the city. Wuhan, since ancient times, has the reputation of nine provinces Tongqu, coupled with the mountains and rivers to find knowledge, Jiangcheng May plum blossom history story, a lot of Chu Feng Yu Yun Wuhan reputation at home and abroad. But today, when people talk about Wuhan, apart from the thick history and the urban heritage, they have even joined the uncoordinated voices such as “hacking” and “China’s largest site”. In order to reduce and eliminate these disharmony, let people have a more positive understanding of Wuhan, the research group based on systematic research, trying to use the soft culture of culture