前言 20世纪90年代前半期是中国百货业发展的黄金时期。当时,在中国大中城市,年销售额在1.2亿元以上的大型百货商场由1992年的98家扩大到1997年的近1000家。但盲目建设造成的百货业“千店一面”,加上经营理念落后和管理体制僵化等因素,使企业经营成本居高不下,竞争力持续下降。 Foreword The first half of the 1990s was a golden period for the development of China’s department store industry. At that time, in large and medium-sized cities in China, large-scale department stores with annual sales of over 120 million yuan were expanded from 98 in 1992 to nearly 1,000 in 1997. However, due to blind construction, the “one-hundred-and-a-half shop” side of the department store industry, together with the backwardness of business philosophy and the rigid management system, have kept the company’s operating costs high and its competitiveness has continued to decline.