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2013年4月浙江卫视推出大型新闻行动《寻找可游泳的河》。作为舆论监督类节目,收到了影响力和收视率齐飞的良好效果。这个大型新闻行动的成功给我们如下的启示:舆论监督需要准确地把握服务中心工作的高度与贴近百姓的角度有效结合。一、把握脉搏,顺风借力,做好舆论监督1.把握脉搏,顺势而为舆论监督要紧扣中心工作,顺势而为。在传统语境下,舆论监督只是意味着批评报道。在
In April 2013, Zhejiang Satellite TV launched a large-scale news operation “Looking for a Swimmable River.” As a media monitoring program, received the influence and ratings of the good results. The success of this large-scale news operation gives us the following enlightenment: The public opinion supervisor needs to accurately grasp the height of the service center’s work and effectively integrate with the people’s point of view. First, grasp the pulse, leveraging the wind, do a good job in public opinion supervision 1. Grasp the pulse, take advantage of the situation and supervision of public opinion should be closely linked to the center of work, taking advantage of the trend. In the traditional context, public opinion supervision only means criticism. in