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随着现代网络技术的迅猛发展与普及,以互联网为代表的新兴媒体,凭借其开放、互动的优势,发挥着越来越重要的作用,深刻改变着当前的舆论态势。截至2014年6月,中国互联网普及率为46.9%,网民数量达到6.32亿。与传统媒体相比,网络等新兴媒体具有随意性、隐蔽性和便捷性,具有更强的“破坏力”和“杀伤力”。因此,加强对新兴媒体的运用与监测,成为各级党组织宣传思想工作的当务之急。面对这些新情况、新问题
With the rapid development and popularization of modern network technologies, the emerging media represented by the Internet have played an increasingly important role by virtue of their open and interactive advantages and have profoundly changed the current trend of public opinion. As of June 2014, the penetration rate of Internet in China was 46.9% and the number of Internet users reached 632 million. Compared with the traditional media, emerging media such as the Internet are arbitrary, hidden and convenient, with stronger “destructive power” and “lethal power.” Therefore, strengthening the application and monitoring of emerging media has become the urgent task of propaganda and ideological work among party organizations at all levels. In the face of these new situations and new problems