商贸移民的自雇创业是农业转移人口落脚于城市的有效途径。基于杭州、苏州、宁波和温州四个城市的668份自雇创业者调查问卷,分析了城市商贸移民自雇创业进入方式及其影响因素。将城市商贸移民的自雇创业进入类型区分为自己摸索、社会网络及工作经验转入三种方式,在此基础上探讨个体特征、人力资本、社会网络及企业特征因素对不同创业进入类型的影响。研究结果表明,城市商贸移民的自雇创业进入对社会网络的依赖性较强,个体特征因素、工作经历、网络关系强度、网络异质性及企业特征因素对城市商贸移民自雇创业进入方式具有显著的影响,而受教育程度和社会网络规模的影响并不显著。 Business migration of self-employed entrepreneurship is an effective way for the transfer of agricultural population settled in the city. Based on a survey of 668 self-employed entrepreneurs in four cities of Hangzhou, Suzhou, Ningbo and Wenzhou, this paper analyzes the ways and factors influencing the entry of self-employed entrepreneurship by urban business migrants. This paper divides the types of self-employed entrepreneurial entrants in urban commercial immigrants into three ways: exploring oneself, social networks and working experience. Based on this, it explores the influence of individual characteristics, human capital, social networks and enterprise characteristics on the types of entrepreneurial entrants . The results show that the self-employed start-ups of urban commercial immigrants are more dependent on social networks. Individual characteristics, work experience, network strength, network heterogeneity, Significant impact, but not by education level and the impact of social network size.