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现代化社会的发展需要现代化的商业设施和服务,这就体现在商业设施和服务的要求不仅仅要满足基本生活需要,更多地是为了得到消费体验和消费享受,这为我国的商业地产项目的开发和发展提供了大好的机会,多种多样的商业地产在全国不断萌芽和产生。由于商业地产具有高收益性、长期性以及稳定性等特征,已经成为我国目前房地产市场的投资热点,市场竞争也异常激烈。要想在激烈的市场竞争中尽快占领市场,合理投资开发商业地产项目,需要地产开发商认真进行项目的前期策划,避免盲目的投资,以保证项目收益达到预期目标。
The development of modern society requires modern commercial facilities and services. This is reflected in the fact that the requirements of commercial facilities and services not only meet the needs of basic living but also more for the consumption experience and consumption enjoyment, Development and development provide a great opportunity for a wide variety of commercial real estate in the country continue to sprout and produce. Commercial real estate has become a hot investment spot in the real estate market due to its characteristics of high profit, long-term and stability. The market competition is also extremely fierce. In order to occupy the market as soon as possible in the fierce market competition, reasonable investment in the development of commercial real estate projects, real estate developers need to seriously carry out the pre-project planning to avoid blind investment in order to ensure that the project proceeds to achieve the desired goal.