随着报纸版面越来越多的趋势,面对汗牛充栋的信息来源,读者对诸多报刊文章的选择,印证了“看书看皮,看报看题”的那句老话。因此,消息的标题只有“抢眼”,才能引起读者的阅读兴趣。“题好一半文”,一则好标题常常会使一篇消息增色添辉,起到画龙点睛的作用。标题制作就是编辑首先为读者进行筛选,把版面上最需要突出的东西强化出来,把消息中最重要的信息突出出来,以争夺读者的“眼球”。消息标题制作是一 With the trend of more and more newspaper pages, facing the abundant sources of information, the readers’ choice of many newspaper articles confirms the old saying of “reading a book, reading a newspaper and reading a title”. Therefore, the title of the message only “eye-catching” in order to arouse readers’ reading interest. “Good question half the text,” a good title often make a message add color, play a finishing touch. Title production is the editor of the first screening for the reader, the most important things on the layout to strengthen the out of the message the most important information out to compete for the reader’s “eye.” Message title production is one